Wholesale Gorilla just launched a major update to the price rule interface, making it easier for merchants to organize, edit, and apply wholesale pricing more efficiently. This update addresses one of the most common challenges merchants face—navigating large lists of price rules and quickly updating pricing for different customer groups.
Previously, price rules were displayed in a single list, which could be cumbersome to manage—especially for stores with multiple tags and pricing structures. With this update, price rules are now grouped by customer tag, allowing merchants to quickly view and adjust pricing rules for each group in one place. Instead of scrolling through an extensive list to find the right rule, everything is neatly organized for a smooth and intuitive experience.

In addition, merchants are now able to see exactly which customers have a given price rule applied. This eliminates the need to leave the app to check customer tags, streamlining workflows and saving valuable time. Even better, customers can be added or removed from a tag directly within the app, with wholesale pricing updating automatically—no extra steps required.

All existing price rule functionality will remain intact, but the new layout and features make managing wholesale pricing faster and more intuitive. Whether adjusting discounts, modifying customer groups, or reviewing which customers receive specific pricing, this update ensures everything is easily accessible.
This feature update is now available, along with full documentation and support. Whether you’re already using Wholesale Gorilla or considering it for your Shopify store, this improvement makes wholesale pricing management easier than ever. We’re certain this update serves as yet another key differentiator between Wholesale Gorilla and competing wholesale apps.