It’s the word every business owner is buzzing about: automation. From automating customer messaging to inventory tracking, billing, and beyond, the practice of implementing automation into workflows is supporting efficiency and improved profit margins across the US.
This shift includes Shopify wholesale automation, a tool that can be used to exponentially scale through automating workflows that support lucrative B2B partnerships. Of course, for any new business owner or wholesale provider, automating Shopify workflows may sound easier said than done.
That’s where Shopify B2B wholesale apps, like Wholesale Gorilla, come into the conversation. These savvy-built apps are intuitively designed to streamline wholesale automation for Shopify business owners from ordering to segmentation, and beyond.
Workflow #1: Automate Wholesale Order Processing
If you’re still using old-fashioned pen and paper systems to take orders from wholesale customers manually, it’s time to modernize your processes with Shopify automation for bulk orders. Today, apps like Wholesale Gorilla help empower Shopify owners to streamline wholesale ordering workflows, from cart to fulfilment, without constant oversight.
Using built-in features gives your business the power to reduce the risk of human error and save valuable time it takes to customize orders for each wholesale customer.
Wholesale Gorilla offers intuitive ordering tools that make it easy for approved wholesale customers to log in, view custom pricing, and place orders directly through your Shopify storefront. That means no more back-and-forth emails or spreadsheets with customers, and no wasting the additional time (and labor costs) it takes to do so.
Workflow #2: Automate Customer Segmentation and Management
No matter your business type or product, no two customers are the same as another when it comes to wholesale sales. That means managing the nuances of one customer to another can be a full-time job for Shopify business owners. Luckily, Shopify wholesale automation tools are here to help!
Using customer segmentation automation tools, such as those available from Wholesale Gorilla, enables you to group B2B buyers by behavior, location, order history, or pricing tier, allowing you to tailor experiences at scale.
For instance, in the Wholesale Gorilla app, you can easily tag and organize customers into distinct groups that unlock specific pricing, product visibility, and order rules. This helps streamline communication, improve customer service, and keep your backend organized as your business grows.
Workflow #3: Automate Pricing Tiers and Discounts
Another factor unique to Shopify B2B wholesale sales is the use of multiple pricing tiers, which depend on order volume, customer type, or region. Rather than manually managing these mazes of discounts, Shopify automation for bulk orders can be beneficial. These tools allow you to assign and apply discounts on parameters you pre-set, ensuring consistency and accuracy.
Wholesale Gorilla, for example, allows you to create unlimited pricing tiers and apply them to specific customer groups. That means, regardless of whether it’s a product-specific markdown, volume-based pricing, or a flat discount, your discounts are always applied automatically (and to the right customers) without any guesswork or coupon codes required.
Workflow #4: Automate Minimum Order Quantity Enforcement
Last but not least, Shopify’s automatic order fulfillment tools can also be configured to automate minimum order quantity (MOQ) enforcement. As any Shopify wholesale channel knows, setting
MOQs are essential for profitability, but enforcing them manually can slow down processes and order fulfilment.
However, when using Shopify B2B wholesale apps, like Wholesale Gorilla, automating MOQ enforcement ensures that wholesale buyers can only check out when their order meets your minimum order quantity (MOQ) requirements.
Wholesale Gorilla helps you implement minimum order rules on a per-product or per-order basis. This ensures that every wholesale transaction aligns with your business goals and saves time spent reviewing or rejecting incomplete orders.
Wholesale Workflow Benefits
Now that you know more about where Shopify workflows for wholesale automation are the most useful, you might be wondering…what’s it worth for installing and integrating an entirely new app? Let’s give you a better idea of the scalability that Shopify wholesale automation tools can provide to growing businesses like yours.
- Reduced risk: With fewer errors from manual workflows, you can help eliminate manual entry mistakes that impact fulfillment and billing.
- Time efficiency: When automating your wholesale workflows, you can reclaim hours you’d previously spend on invoicing, backend tasks, and customer service.
- Consistent service: Establish a positive reputation with your wholesale customers, by ensuring every wholesale customer has a seamless, branded experience.
- Improved margins: When you can better manage larger orders, with less time and costs, you can focus on higher-level business growth instead of time-consuming admin.
- Scalability: With improved profit margins and internal processes running on autopilot, you can confidently expand your B2B reach and enhance your overall scalability.
All in all, when using an intuitively designed tool like Wholesale Gorilla, you’re not just automating your B2B sales, you’re laying the groundwork for a more profitable, professional, and scalable wholesale operation.
Explore Wholesale Gorilla For Automation
Automation isn’t just a trend. It’s set to be the future foundation of Shopify wholesale channels and businesses seeking to streamline processes and improve their bottom lines. Wholesale Gorilla is the premier Shopify wholesale automation solution, helping business owners globally increase their sales and profit margins through innovative B2B sales.
From handling orders and inventory to customer management, Wholesale Gorilla was built by business owners like you with intuitive features designed to boost your business. Join over 14,000 storefronts and integrate wholesale automation for Shopify with Wholesale Gorilla today. Start by exploring our features or signing up for your 21-day free trial to begin handling wholesale orders like a beast!
